FRUiTS

FRUiTS Review

This is a collection of 45 Tokyo street fashion portraits from Japan's premier fanzine. Fruits was established in 1994, by photographer Shoich Aoki, initially as a project to document the growing explosion in street fashion within the suburbs of Tokyo. The magazine has since grown to cult status and is now avidly followed by thousands of Japanese teenagers who also use the magazine as an opportunity to check out the latest styles and trends. The average age of the kids featured in the magazine is between 12 and 18 years and the clothes they wear are a mixture of high fashion - Vivienne Westwood is a keen favourite - and home-made ensembles which, when combined, create a novel, if not hysterical, effect.

Title:FRUiTS
Edition Language:English

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    FRUiTS Reviews

  • Roland

    I used to see this book all the time at the nearby music store, and one day I received it as a gift. I'm not going to suggest that everyone should dress like the people in this book, but I will say th...

  • Terri Klemetson

    about a Japanese magazine that documented the late 1990’s fashion revolution, which highlighted the youth changing everything from their hair color to the kimono. Hoko-ten, pedestrian-only areas of ...

  • Elliott

    I love this book and enjoy flipping through the pages again and again. I especially appreciate the mini-profiles of each person featured that tell a little about what inspires them in fashion or daily...

  • Cassie

    The individuals in this book are certainly not afraid to be different! I wish the U.S. was more like this, in embracing such types of personalities....

  • Carrie Wilson

    An entire book of photos of teens and young adults dressed in authentic Japanese street fashion--I laughed, I gasped, I frowned quizzically and I admired. You must see to believe....

  • D

    This is a collection of street snaps from the heydays of Harajuku fashion. Preserved, according to the foreword, not only to show off the creativity that was out in the streets back in the days but al...

  • Luna

    FRUiTS & Fresh Fruits by Shoichi Aoki are a collection of Tokyo teenage street fashion portraits selected from Japan's premier street fanzine. Despite being older the fashion in these books does not d...

  • Nepunnee

    This is a great look into a subculture that is a Japanese original. Loved it!...

  • Amber Bennett

    Fruits is a collection of Tokyo street fashion portraits from Japan's premier street fanzine of the same name. 'Fruits' was established in 1994, by photographer Shoichi Aoki, initially as a project to...

  • Joie_Fatale

    Fruits is a photo-essay based on the popular Japanese magazine. There is also a “UK Version” of the magazine called Street (trivia fact: that Robert Pattinson guy is in the Street photo-essay book...